Blog

Research, philosophy, and updates from the team building a dating app that puts personality first.

Why Dating Apps Stopped Working (The Data)

The swipe model is in structural decline. Here are the numbers behind the burnout — and what comes next.

Women match on 10% of swipes. Men match on 0.6%. The photo-first model creates a winner-take-all dynamic — and everyone loses.

Sharing your face with unlimited strangers on dating apps has real consequences — and why photo concealment is a safety feature.

Intentional dating is not a vibe. It is a set of design decisions that turn effort into the currency of connection.